The principles of Public Relations and Marketing haven’t changed though distribution channels are changing rapidly. Collective terms like ‘Social Media’ oversimplify the case when it comes to advising our clients on what is the appropriate channel (print, broadcast, tweet, facebook, blog, iapp,) for any given announcement.
For a review of some of the trends likely to […]
Archive for January, 2013
Digital Marketing Trends
Linking Out
For companies like ours, slow to embrace linking our website/blog out. The pointers and tips offered on Point Blank SEO are succinct, helpful and definitely worth reading.
HMV - Don’t Stop Believing…
Analysis of HMV receivership communications perspective
Cooking Up A Storm
Without the concentration on the faces of our models, I doubt the Irish Times article for this local Childcare and Montessori School would have had the same impact. Photograph: Cyril Byrne.